Dan HardenCEO, Principal Designer
Dan is President, CEO, and cofounder of Whipsaw. He is also the Principal Designer and directs the strategic and conceptual direction of most client accounts. His passion and experience combined with his personal philosophies about art, culture, psychology and technology permeate the work and the Whipsaw brand.
Throughout his prolific career Dan has designed hundreds of successful products ranging from baby bottles to supercomputers. Some of these hits include the Google Chromecast and OnHub, Nest Dropcam cameras, Brita Stream water purifiers, Dell’s Precision line, Cisco Telepresence systems, Livescribe smart pens, Eton radios, Adiri baby bottles, Yubo lunch boxes, Highfive teleconferencing, Intel tablets, Aristocrat slot machines, Leapfrog LeapPads, Roku devices, Topcon survey tools, Braun housewares, Motorola phones, Gateway PC’s, Sony headsets, the original Acer Aspire PC line, AT&T phones, NeXT computers, Logitech mice and Oracle computers.
Dan has won 255 design awards including many IDEA, Red Dot, iF, MDEA, D&AD, and G-Mark. He has been granted over 300 patents. His work has been featured in the Smithsonian Cooper Hewitt Museum, The Henry Ford Museum, the Chicago Athenaeum, and the Pasadena Museum of California Art.
Fast Company magazine selected Dan as one of the 100 Most Creative People in Business 2014, calling him “design’s secret weapon”. Fast Company also featured Dan as a Master of Design in 2005. His views and work have also been featured in Abitare, Axis, Business Week, CNN, Domus, Form, Fortune, Metropolis, Newsweek, Time, Wired, and several design books. Dan was inducted into the World Technology Network in 2013, a curated membership that honors individuals doing “the most innovative work of the greatest likely long term significance”.
Prior to founding Whipsaw in 1999, Dan was VP and President of Frogdesign where he designed many notable products and helped steer the company for ten years. Before joining Frogdesign in 1989 he was a lead designer at Henry Dreyfuss Associates and interned with design master George Nelson. He also interned at Hewlett Packard and Richardson Smith and graduated from the University of Cincinnati, College of Design, Architecture and Art.