Leitz Icon Packaging

The Leitz Icon is a label printer we designed and these are the consumable label cartridges for that printer. Each cartridge contains a 22 meter long adhesive label roll, offered in four widths. A core objective was to create an environmentally responsible solution, so the cartridges are made of recycled thermo-formed paper pulp. This robust natural material serves as both the cartridge body as well as its own protective shipping box. The green “visor”, made of recyclable plastic, is a multi-purpose paper handling detail. It hinges up during installation to provide the paper-to-print head interface, eliminating the need for manual paper feeding like other printers. A tiny NV RAM chip in this visor communicates roll size to the printer and remaining label quantity to the user. Just drop it in, close the door and print. Never before has a printer offered this kind of convenience and environmental sensibility.

  • Services
    Industrial Design, Mechanical Engineering, Packaging
  • Awards
  • Year
    2014