PhysUX: UX for Physical Objects

October 25, 2018

The design industry is currently caught in a bit of a vocabulary identity crisis – UX, ID, PD, IxD, UI…what do these all mean and more importantly, how do they work together to create holistic product experiences? At Whipsaw we focus on physical product design, but we’re no longer focused on pure industrial design and ergonomics. Our design services have grown to incorporate holistic experiences that often bridge the physical and digital interactions. We call this area PhysUX, the user experience of physical objects.

Join us in our SF studio as we bring together a panel of designers with diverse experiences working on physical user experience challenges to help us define this acronym-filled space so we can continue designing stellar experiences!


Date and Time:
Thursday, November 15th


Whipsaw San Francisco
81 Lafayette St.
San Francisco, CA 94103